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Internet memes are usually less wordy than this Arundhati Roy quote, but few are more powerful. In the fast food media world of the 21st century, people are consuming information in a multi-tasking manner. Fewer people are reading 1200 word articles. Memes are impactful, in a matter of seconds, they touch something deep in us that we already know, just below the surface of our awareness.

Ms. Roy's quote is from her 2003 book of essays, 'War Talk'.